liquidsmokesurfwear

Established in Australia in 2012, Liquid Smoke surfwear currently designs prototype t-shirts designs for a couple of it's budding surfwear labels: Kickout, Honey, Henna and Zero Break.

The surf term liquid smoke refers to: "The spray that comes off the back of a wave in a offshore wind; feathering; [it] looks like smoke from a distance." Sentence example: "It's sick mate; liquid smoke everywhere." - Mathews, S. (2004) Riptionary: Surf Lingo Lexicon, page 34.